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SPAM

How do I re-add someone who marked me as SPAM?

You can’t re-add someone who has marked you as SPAM, but you CAN send them a link to your signup form so that they can re-opt in! You can only do this for any particular contact ONCE every 30 days. If they mark you as spam more than once in

All About DMARC

What it is: All email domains have policies that determine if incoming messages should be accepted (delivered) or rejected (not delivered). DMARC (Domain-based Message Authentication, Reporting, and Conformance) is one of these policies. If an email’s authentication fails in certain cases, DMARC takes effect. What it does: Prevents phishing, spoofing, and

All About Abuse and SPAM Complaints

There are several different reasons you can get SPAM or abuse complaints for your campaign. This article will go over some of those reasons as well as offer tips on things that you can do to avoid them in the future. It’s not unlikely that even the most legitimate email

How Do I Import a Do Not Mail List?

Before you send a campaign, we highly recommend you do two things: 1) Clean hard bounces (bad emails) off your list. You can use Neverbounce for this! 2) Import a Do Not Mail list. To import a Do Not Mail list, first create a CSV file of the contacts you

What types of lists does Robly allow?

Robly is intended to be an opt-in email marketing service. We allow lists of opted-in subscribers (we will not require you to have them re-opt-in when you switch), and  actual customers from the last 12 months.  For examples of good and bad lists, click here. Old, unengaged lists cause most

Email Marketing 101

It’s one thing to send e-mails to your audience. But it’s quite another to do it effectively. Here…let us help. How does HTML Email Work? You gotta crawl before you can walk — which is why it’s important to understand how HTML works before you jump in to designing and

Robly Email: How SPAM Filters Work

Our goal at Robly is to get as many emails as possible to your subscribers inboxes. In many cases, SPAM filters stand in the way of that objective. We think that somewhere between 10 and 20 percent of all emails sent get lost before they reach their destination, mostly because

How Do I Write A Good Permission Reminder?

What is a Permission Reminder? A permission reminder explains to your subscriber how exactly they signed up for your list. It’s of critical importance to have a good permission reminder because people get a lot of email and often times forget things. Should they forget about how they ended up